{"id":10321,"date":"2023-04-05T09:46:39","date_gmt":"2023-04-05T08:46:39","guid":{"rendered":"https:\/\/ilg-lin.gotest.it\/us-en\/?p=10321"},"modified":"2025-12-01T15:01:33","modified_gmt":"2025-12-01T15:01:33","slug":"how-to-make-your-e-commerce-packaging-more-sustainable","status":"publish","type":"post","link":"https:\/\/www.international-logistics-group.com\/us-en\/insights\/how-to-make-your-e-commerce-packaging-more-sustainable-10321\/","title":{"rendered":"How to Make Your E-Commerce Packaging More Sustainable"},"content":{"rendered":"\n
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ILG Author Luke Mallett<\/a>Luke Mallett<\/a><\/span>05 Apr 2023<\/span><\/p>\n

How to Make Your E-Commerce Packaging More Sustainable<\/h1>\n<\/div>\n\n\n


Choosing the right delivery packaging for your beauty and wellbeing products is vital during the fulfillment process and beyond.<\/p>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n

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Balancing a perfect unboxing experience and the sustainability of your outer packaging materials can transform the experience for your customers. This often comes down to how integrated your fulfillment partner is with your own brand mission and process.<\/p>\n\n\n\n

As e-commerce packaging<\/strong><\/a> becomes more innovative, consumers increasingly expect it to be as sustainably sourced as possible, particularly when the products themselves claim to be environmentally minded. A recent study showed that around 60% of global customers consider sustainability an important aspect of their e-commerce orders<\/strong><\/a>, so finding ways to perfect your product packaging<\/strong><\/a> is a must.<\/p>\n\n\n\n

For e-commerce businesses, it\u2019s a question of how<\/em>. Making sure that packaging is recycled\/recyclable is one thing, but it should not come at the cost of attractive presentation and a memorable unboxing experience. As we\u2019ll explore in this blog, it doesn\u2019t need to.<\/p>\n\n\n\n

We\u2019ll take a look at some of the facts behind sustainable packaging in the e-commerce industry; as well as some of the different types of sustainable packaging you can use to ensure it remains eco-friendly and well-protected during transit. If you\u2019re looking for a reliable fulfillment partner with the same passion for sustainability<\/strong><\/a> as you, please get in touch<\/strong><\/a>.<\/p>\n\n\n\n

Sustainable E-Commerce Packaging: The Key Points<\/strong><\/h2>\n\n\n\n

When it comes to e-commerce packaging, \u2018sustainability\u2019 is often considered synonymous with \u2018plastic-free\u2019. Eco-friendly packaging is not only vital for the planet and your carbon footprint; it\u2019s also so important to consumers that it\u2019s effectively an extension of your brand.<\/p>\n\n\n\n

In terms of order fulfillment, packaging here refers to the outer packaging used for delivery to your individual customers. For beauty and wellbeing products<\/strong><\/a> in particular, this presents a key opportunity to enhance the presentation of customers\u2019 orders, beyond the product itself. The experience doesn\u2019t begin after the delivery packaging is opened; the delivery packaging itself plays an important role in consumer perception.<\/p>\n\n\n\n

Great outer packaging for beauty and wellbeing products achieves four things:<\/strong><\/p>\n\n\n\n